About Mimi

Guiding You Home—With Heart and Local Know-How.

I’m Mimi Bruce, a longtime Bay Area real estate professional with over 35 years of experience helping clients buy and sell homes. I’ve earned the nickname “boutique concierge agent” because I prioritize highly personalized service, ensuring my clients feel informed and supported at every stage of the process.

Over the years, I’ve worked with a diverse range of clients—from first-time buyers to empty-nesters looking to downsize. Whether you're looking at single-family homes, condos, TICs, or smaller multi-unit buildings, I bring a hands-on, thoughtful approach to guide you through each step with care and attention to detail.

The San Francisco market can be complex, but I thrive on navigating its challenges. I’ve developed strong relationships with trusted industry professionals, enabling me to proactively address issues and facilitate smooth, successful transactions.

Education is at the heart of what I do. I make it a priority to clearly explain the local market and answer every question along the way, so you feel confident and empowered to make informed decisions for your future.

Outside of real estate, you’ll find me hiking or biking through the city—or even swimming in the bay! I also enjoy attending events at the Commonwealth Club and City Arts & Lectures. At home, I unwind with a good cookbook or delve into my favorite publications, such as The Atlantic and Foreign Affairs.

I care deeply about my community and make a conscious effort to work with local vendors and businesses, knowing that local investment strengthens us all.